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Dell strengthens retail commitment

Dell strengthens retail commitment

After the first steps in retail via Wal-Mart , the complete system manufacturer Dell is now strengthening its commitment through a cooperation with the US group Best Buy and is thus moving a little further away from exclusive direct sales .

Dell will be offering 10,000 complete systems in 900 Best Buy stores in the coming months. “All those who want to switch to a Dell notebook or desktop can now visit their local Best Buy,” comments Dell. The appearance and the direct testing of the systems could have a positive effect on the buyers' purchase decision.

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