Customers against minimum sales and basic fees

Customers against minimum sales and basic fees

A study carried out by the renowned market research institute TNS Infratest comes to the conclusion that the majority of German citizens have no or only a vague idea of ​​their own mobile phone tariff. That said study with Fonic was commissioned by a so-called 'low-cost provider' is less surprising.

Referring to Every second respondent in the study describes the price per minute in the German landline network and in any mobile network as uninformed. For every third mobile phone user, uniform minute prices are therefore “extremely important” or “very important” for choosing the mobile phone provider, regardless of where you are calling. It is also noticeable that 54 percent of those surveyed only want to pay for what they have actually telephoned. They reject the traditional tariff model with a basic fee or minimum turnover.

As part of the study, the participants were also asked about their motives for switching. For 70 percent of those surveyed, high mobile phone costs are the main reason for switching to a cheaper provider.

The study was carried out on behalf of the mobile phone discounter Fonic among more than 1,000 participants. The results are representative for the German population aged 14 and over.